Kogan Mobile NZ — Daily Sales Report

Data as of: Sunday, 20 April 2026
Source: Kogan Looker

Sunday, 20 April 2026

Total Plans Sold
648
Gross Sales: NZ$34,641.57
New Customers
100
15.4% of total • NZ$9,507.50
Existing Customers
548
84.6% of total • NZ$25,134.07
Payment Split
531 / 117
Top-Up 81.9% • Voucher 18.1%
Vouchers vs Top-Ups by Customer Type
New Existing
New vs Existing Customer Split
Top 12 Plans by Volume

All Products — Yesterday Detail

Product ↕ Type ↕ Plans ↕ Gross Sales (NZD) ↕ Avg/Plan ↕

1 Apr – 20 Apr 2026 vs 1 Apr – 20 Apr 2025

Total Plans (MTD)
12,979
vs 11,555 last year
+12.3%
Gross Sales (MTD)
NZ$904.7K
vs NZ$759.9K last year
+19.1%
New Customers (MTD)
1,753
13.5% share • vs 2,656 (23.0%) LY
-34.0%
Existing Customers (MTD)
11,226
86.5% share • vs 8,899 (77.0%) LY
+26.1%
Plans Sold: TY vs LY
Gross Sales: TY vs LY (NZD)
Top 15 Plans — TY vs LY Volume

YoY Summary by Customer Type

Segment TY PlansLY PlansYoY TY SalesLY SalesYoY
New1,7532,656-34.0%NZ$196,255NZ$322,861-39.3%
Existing11,2268,899+26.1%NZ$708,475NZ$436,994+62.2%
Total12,97911,555+12.3%NZ$904,730NZ$759,854+19.1%

All Plans — MTD YoY Comparison

Product ↕ TY Plans ↕ LY Plans ↕ YoY Plans ↕ TY Sales ↕ LY Sales ↕

1 Jul 2025 – 20 Apr 2026 vs 1 Jul 2024 – 20 Apr 2025

Total Plans (FYTD)
213,535
vs 179,273 last year
+19.1%
Gross Sales (FYTD)
NZ$17.0M
vs NZ$13.8M last year
+23.5%
New Customers (FYTD)
39,819
18.6% share • vs 40,680 (22.7%) LY
-2.1%
Existing Customers (FYTD)
173,716
81.4% share • vs 138,593 (77.3%) LY
+25.3%
Plans Sold: TY vs LY
Gross Sales: TY vs LY (NZD)
Top 15 Plans — TY vs LY Volume

YoY Summary by Customer Type

Segment TY PlansLY PlansYoY TY SalesLY SalesYoY
New39,81940,680-2.1%NZ$4,826,575NZ$4,974,654-3.0%
Existing173,716138,593+25.3%NZ$12,176,590NZ$8,791,799+38.5%
Total213,535179,273+19.1%NZ$17,003,165NZ$13,766,453+23.5%

All Plans — FYTD YoY Comparison

Product ↕ TY Plans ↕ LY Plans ↕ YoY Plans ↕ TY Sales ↕ LY Sales ↕