Kogan Mobile NZ — Daily Sales Report — Wednesday, 24 June 2026

TOTAL PLANS

571 -3.2%

LY: 590

Top-Up + Vouchers Bought

Excludes voucher redemptions: 83 (LY 90)

TOP-UP PLANS (ADYEN)

489 +10.1%

LY: 444

TY New: 23 · Existing: 466

LY New: 30 · Existing: 414

VOUCHERS BOUGHT

82 -43.8%

LY: 146

TY NZ$6,068 gross

LY NZ$26,523 gross

GROSS SALES (Inc GST)

NZ$22,238 -40.6%

LY: NZ$37,414

TY: TopUp NZ$16,170 + Voucher NZ$6,068

Excludes voucher redemptions: NZ$10,868 (LY NZ$14,562)

Top-Up Plans by New/Existing + Vouchers Bought (Yesterday)

New vs Existing — Top-Up Plans only (Yesterday)

Voucher Plans Bought (Yesterday): Total

Counted in Total Plans and Gross Sales.

Voucher Plans Redeemed (Yesterday): New vs Existing — Total

Already counted at point of sale (Vouchers Bought). Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 12 Plans by Activity (Yesterday)

Yesterday — All Plans by Activity (detail)

Plan	New	Existing	Total	Gross (Inc GST)
SMALL (30 Days \| 1.5GB)	12	116	128	NZ$1,901
LARGE (30 Days \| 15GB)	0	68	68	NZ$2,371
Medium Data Pack	0	45	45	NZ$536
LARGE (30 Days \| 15GB) Long Weekend Special NOSIM	0	45	45	NZ$1,125
Large Data Pack	0	38	38	NZ$832
MEDIUM (30 Days \| 4GB)	0	37	37	NZ$925
Small Data Pack	0	30	30	NZ$147
LARGE (365 Days \| 15GB Per Month)	13	17	30	NZ$7,277
MEDIUM (30 Days \| 4GB) Long Weekend Special NOSIM	0	17	17	NZ$255
LARGE (365 Days \| 15GB Per 30 Days)	0	16	16	NZ$5,280
International Calls Add-On	0	13	13	NZ$129
MEDIUM (30 Days \| 4GB) June/July 2026 Promo NOSIM	0	12	12	NZ$180
LARGE (30 Days \| 15GB) - $5 Starter Pack Offer	11	0	11	NZ$55
EXTRA LARGE (30 Days \| 32GB) LWS NOSIM	0	10	10	NZ$350
EXTRA LARGE (30 Days \| 32GB)	0	10	10	NZ$550
International Roaming Add-On (Data Only)	0	10	10	NZ$119
LARGE (Monthly \| 15GB)	6	0	6	NZ$150
EXTRA LARGE (365 Days \| 32GB Per Month)	0	5	5	NZ$1,715
SMALL (365 Days \| 1.5GB Per 30 Days)	0	5	5	NZ$800
International Roaming Add-On (Calls & Data)	0	5	5	NZ$60

Yesterday TY vs LY: Wednesday, 24 June 2026 vs Tuesday, 24 June 2025

Metric	TY	LY	YoY
Top-Up Plans (ADYEN)	489	444	+10.1%
New (Top-Up)	23	30	-23.3%
Existing (Top-Up)	466	414	+12.6%
Vouchers Bought	82	146	-43.8%
New (Voucher Bought) - count (est.)	35	99	-64.6%
New (Voucher Bought) - gross (est.)	NZ$2,280	NZ$17,061	-86.6%
Existing (Voucher Bought) - count (est.)	47	47	+0.0%
Existing (Voucher Bought) - gross (est.)	NZ$3,788	NZ$9,462	-60.0%
TOTAL PLANS	571	590	-3.2%
Top-Up Sales	NZ$16,170	NZ$10,891	+48.5%
Voucher Sales	NZ$6,068	NZ$26,523	-77.1%
GROSS SALES (Inc GST)	NZ$22,238	NZ$37,414	-40.6%
Voucher Plans Redeemed (excluded)	83	90	-7.8%
Redeemed New / Existing	35	61	-42.6%
Existing redeemed	48	29	+65.5%
Voucher Redemption Value (excluded)	NZ$10,868	NZ$14,562	-25.4%

Vouchers Bought has no native New/Existing split (the buyer is not yet linked to a mobile at point of sale). The N/E count split is derived from the redemption-count N/E ratio; the N/E gross split is derived from the redemption-$ N/E ratio for the same period. Use as approximations only.

TOTAL PLANS

14,344 +15.3%

LY: 12,444

Top-Up + Vouchers Bought

Excludes voucher redemptions: 2,245 (LY 1,908)

TOP-UP PLANS (ADYEN)

11,870 +22.8%

LY: 9,665

TY New: 633 · Existing: 11,237

LY New: 666 · Existing: 8,999

VOUCHERS BOUGHT

2,474 -11.0%

LY: 2,779

TY NZ$339,168 gross

LY NZ$486,446 gross

GROSS SALES (Inc GST)

NZ$733,742 -1.5%

LY: NZ$744,810

TY: TopUp NZ$394,574 + Voucher NZ$339,168

Excludes voucher redemptions: NZ$317,110 (LY NZ$290,518)

Active Base — as of 2026-06-24 (latest available snapshot)

TOTAL ACTIVE CUSTOMERS

74,203

Prior month-end (2026-05): 74,181

TOTAL 365-DAY ACTIVE PLANS

61,548

Prior month-end (2026-05): 61,348

TOTAL 30-DAY ACTIVE PLANS

10,548

Prior month-end (2026-05): 10,577

SNAPSHOT AS-OF

2026-06-24

Latest available snapshot on/before yesterday

Plans Composition: TY vs LY (MTD)

Gross Sales (Inc GST): TY vs LY (MTD)

Voucher Plans Bought MTD: New vs Existing — Gross $ (TY vs LY)

TY 2,474 (NZ$339,168) · LY 2,779 (NZ$486,446) · YoY count -11.0% · N/E split derived from redemption-$ ratio for the same period (estimate).

Voucher Plans Redeemed MTD: New vs Existing — Total (TY vs LY)

Already counted at point of sale. Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 15 Plans by Activity: TY vs LY (MTD)

MTD Headline Numbers (to 24 Jun 2026) — TY vs LY

Metric	TY	LY	YoY
Top-Up Plans (ADYEN)	11,870	9,665	+22.8%
New (Top-Up)	633	666	-5.0%
Existing (Top-Up)	11,237	8,999	+24.9%
Vouchers Bought	2,474	2,779	-11.0%
New (Voucher Bought) - count (est.)	1,099	2,009	-45.3%
New (Voucher Bought) - gross (est.)	NZ$131,611	NZ$327,362	-59.8%
Existing (Voucher Bought) - count (est.)	1,375	770	+78.6%
Existing (Voucher Bought) - gross (est.)	NZ$207,557	NZ$159,084	+30.5%
TOTAL PLANS	14,344	12,444	+15.3%
Top-Up Sales	NZ$394,574	NZ$258,364	+52.7%
Voucher Sales	NZ$339,168	NZ$486,446	-30.3%
GROSS SALES (Inc GST)	NZ$733,742	NZ$744,810	-1.5%
Voucher Plans Redeemed (excluded)	2,245	1,908	+17.7%
Redeemed New / Existing	997	1,379	-27.7%
Existing redeemed	1,248	529	+135.9%
Voucher Redemption Value (excluded)	NZ$317,110	NZ$290,518	+9.2%

All Plans by Activity — MTD (TY vs LY)

Plan	TY Plans	LY Plans	YoY
SMALL (30 Days \| 1.5GB)	3,076	3,088	-0.4%
LARGE (30 Days \| 15GB)	1,939	2,084	-7.0%
LARGE (30 Days \| 15GB) Long Weekend Special NOSIM	1,283	271	+373.4%
LARGE (365 Days \| 15GB Per Month)	1,115	1,148	-2.9%
Medium Data Pack	1,014	668	+51.8%
MEDIUM (30 Days \| 4GB)	749	844	-11.3%
Large Data Pack	671	377	+78.0%
Small Data Pack	606	382	+58.6%
MEDIUM (30 Days \| 4GB) Long Weekend Special NOSIM	495	0	-
LARGE (Monthly \| 15GB)	340	0	-
International Roaming Add-On (Calls & Data)	312	426	-26.8%
LARGE (365 Days \| 15GB Per 30 Days)	305	0	-
EXTRA LARGE (30 Days \| 32GB)	226	133	+69.9%
LARGE (30 Days \| 15GB) - $5 Starter Pack Offer	226	256	-11.7%

TOTAL PLANS

254,405 +16.3%

LY: 218,769

Top-Up + Vouchers Bought

Excludes voucher redemptions: 77,826 (LY 63,779)

TOP-UP PLANS (ADYEN)

175,118 +17.8%

LY: 148,688

TY New: 11,572 · Existing: 163,546

LY New: 10,287 · Existing: 138,401

VOUCHERS BOUGHT

79,287 +13.1%

LY: 70,081

TY NZ$12.18M gross

LY NZ$10.51M gross

GROSS SALES (Inc GST)

NZ$19.11M +18.2%

LY: NZ$16.17M

TY: TopUp NZ$6.93M + Voucher NZ$12.18M

Excludes voucher redemptions: NZ$12.11M (LY NZ$9.73M)

Active Base — as of 2026-06-24 (latest available snapshot)

TOTAL ACTIVE CUSTOMERS

74,203

Prior month-end (2026-05): 74,181

TOTAL 365-DAY ACTIVE PLANS

61,548

Prior month-end (2026-05): 61,348

TOTAL 30-DAY ACTIVE PLANS

10,548

Prior month-end (2026-05): 10,577

SNAPSHOT AS-OF

2026-06-24

Latest available snapshot on/before yesterday

Plans Composition: TY vs LY (FYTD)

Gross Sales (Inc GST): TY vs LY (FYTD)

Voucher Plans Bought FYTD: New vs Existing — Gross $ (TY vs LY)

TY 79,287 (NZ$12.18M) · LY 70,081 (NZ$10.51M) · YoY count +13.1% · N/E split derived from redemption-$ ratio for the same period (estimate).

Voucher Plans Redeemed FYTD: New vs Existing — Total (TY vs LY)

Already counted at point of sale. Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 15 Plans by Activity: TY vs LY (FYTD)

FYTD Headline Numbers (1 Jul to 24 Jun 2026) — TY vs LY

Metric	TY	LY	YoY
Top-Up Plans (ADYEN)	175,118	148,688	+17.8%
New (Top-Up)	11,572	10,287	+12.5%
Existing (Top-Up)	163,546	138,401	+18.2%
Vouchers Bought	79,287	70,081	+13.1%
New (Voucher Bought) - count (est.)	33,701	39,951	-15.6%
New (Voucher Bought) - gross (est.)	NZ$4,747,930	NZ$5,456,156	-13.0%
Existing (Voucher Bought) - count (est.)	45,586	30,130	+51.3%
Existing (Voucher Bought) - gross (est.)	NZ$7,427,963	NZ$5,056,194	+46.9%
TOTAL PLANS	254,405	218,769	+16.3%
Top-Up Sales	NZ$6,933,629	NZ$5,658,462	+22.5%
Voucher Sales	NZ$12,175,893	NZ$10,512,350	+15.8%
GROSS SALES (Inc GST)	NZ$19,109,522	NZ$16,170,812	+18.2%
Voucher Plans Redeemed (excluded)	77,826	63,779	+22.0%
Redeemed New / Existing	33,080	36,358	-9.0%
Existing redeemed	44,746	27,421	+63.2%
Voucher Redemption Value (excluded)	NZ$12,105,157	NZ$9,725,438	+24.5%

All Plans by Activity — FYTD (TY vs LY)

Plan	TY Plans	LY Plans	YoY
SMALL (30 Days \| 1.5GB)	47,994	46,000	+4.3%
LARGE BOGOF (365 Days \| 15GB Per Month)	35,402	25,454	+39.1%
LARGE (30 Days \| 15GB)	30,654	32,144	-4.6%
LARGE (365 Days \| 15GB Per Month)	13,982	0	-
Medium Data Pack	13,932	10,473	+33.0%
MEDIUM (30 Days \| 4GB)	12,808	13,856	-7.6%
LARGE (30 Days \| 15GB) Long Weekend Special NOSIM	12,420	0	-
Large Data Pack	9,011	6,223	+44.8%
Small Data Pack	8,135	6,095	+33.5%
LARGE (365 Days \| 15GB Per 30 Days)	6,359	14,698	-56.7%
International Roaming Add-On (Calls & Data)	6,338	6,146	+3.1%
EXTRA LARGE (365 Days \| 32GB Per Month)	6,151	4,539	+35.5%

YESTERDAY GROSS SALES (Inc GST)

NZ$22,238 -40.6%

Total Plans 571

MTD GROSS SALES (Inc GST)

NZ$733,742 -1.5%

Total Plans 14,344

FYTD GROSS SALES (Inc GST)

NZ$19.11M +18.2%

Total Plans 254,405

Key Takeaways

Going well

FYTD Gross Sales (Inc GST) NZ$19.11M, up 18.2% YoY (excludes voucher redemptions).
FYTD Total Plans 254,405, up 16.3% YoY (Top-Up + Vouchers Bought).
MTD Total Plans 14,344, up 15.3% YoY.

Needs attention

MTD Gross Sales NZ$733,742, -1.5% YoY — driven by lower voucher sales vs LY.
Yesterday Gross Sales NZ$22,238, -40.6% vs same day LY (a high voucher-sale day last year).
MTD Vouchers Bought 2,474, -11.0% YoY.

Total Plans = Top-Up (Adyen) + Vouchers Bought. Gross Sales = TopupSales + VoucherSales (NZD Inc GST). Voucher redemptions are tracked separately and excluded from both Total Plans and Gross Sales to avoid double counting.

Active Base — as of 2026-06-24 (latest available snapshot)

TOTAL ACTIVE CUSTOMERS

74,203

Prior month-end (2026-05): 74,181

TOTAL 365-DAY ACTIVE PLANS

61,548

Prior month-end (2026-05): 61,348

TOTAL 30-DAY ACTIVE PLANS

10,548

Prior month-end (2026-05): 10,577

SNAPSHOT AS-OF

2026-06-24

Latest available snapshot on/before yesterday

Total Active Customers (Monthly EOM)

Total Active Customers (Quarterly EOQ)

365-Day Active Plans (Monthly EOM)

30-Day Active Plans (Monthly EOM)

Monthly Revenue (NZD Inc GST) — Last 36 Months: Auto-Renew (Top-Up) + Vouchers

Source: production_rpt_verticals.rpt_kogan_mobile_nz_daily_metrics. Auto-Renew (Top-Up) = column TopupSales; Voucher = column VoucherSales. Total matches the report's Gross Sales (Inc GST) definition (excludes voucher redemptions). Current month is month-to-date up to 24 Jun 2026.

Monthly Revenue — Raw Values (Last 36 Months)

Month	Auto-Renew (Top-Up)	Voucher Sales	Total (Gross Sales Inc GST)
2023-07	NZ$275,502	NZ$50,745	NZ$326,247
2023-08	NZ$358,329	NZ$1,193,962	NZ$1,552,292
2023-09	NZ$524,282	NZ$52,585	NZ$576,867
2023-10	NZ$298,786	NZ$348,250	NZ$647,036
2023-11	NZ$327,911	NZ$2,449,920	NZ$2,777,831
2023-12	NZ$476,659	NZ$619,745	NZ$1,096,404
2024-01	NZ$444,151	NZ$433,160	NZ$877,311
2024-02	NZ$298,573	NZ$78,350	NZ$376,923
2024-03	NZ$315,040	NZ$720,910	NZ$1,035,950
2024-04	NZ$330,744	NZ$136,675	NZ$467,420
2024-05	NZ$344,831	NZ$43,040	NZ$387,871
2024-06	NZ$320,288	NZ$49,050	NZ$369,338
2024-07	NZ$306,585	NZ$46,065	NZ$352,650
2024-08	NZ$444,162	NZ$1,317,760	NZ$1,761,922
2024-09	NZ$511,495	NZ$643,266	NZ$1,154,761
2024-10	NZ$352,341	NZ$514,250	NZ$866,591
2024-11	NZ$629,834	NZ$3,651,275	NZ$4,281,109
2024-12	NZ$830,718	NZ$980,368	NZ$1,811,086
2025-01	NZ$741,232	NZ$706,175	NZ$1,447,407
2025-02	NZ$336,445	NZ$549,760	NZ$886,205
2025-03	NZ$415,316	NZ$1,286,240	NZ$1,701,556
2025-04	NZ$427,217	NZ$66,500	NZ$493,717
2025-05	NZ$404,753	NZ$264,245	NZ$668,998
2025-06	NZ$322,415	NZ$675,200	NZ$997,615
2025-07	NZ$326,822	NZ$174,732	NZ$501,554
2025-08	NZ$510,975	NZ$804,556	NZ$1,315,531
2025-09	NZ$700,719	NZ$400,961	NZ$1,101,680
2025-10	NZ$445,515	NZ$213,189	NZ$658,704
2025-11	NZ$602,193	NZ$5,975,508	NZ$6,577,701
2025-12	NZ$1,168,892	NZ$1,695,489	NZ$2,864,381
2026-01	NZ$540,784	NZ$569,053	NZ$1,109,837
2026-02	NZ$518,314	NZ$161,650	NZ$679,964
2026-03	NZ$620,240	NZ$1,000,098	NZ$1,620,338
2026-04	NZ$584,496	NZ$460,115	NZ$1,044,611
2026-05	NZ$520,105	NZ$381,374	NZ$901,479
2026-06 (MTD to 24 Jun 2026)	NZ$394,574	NZ$339,168	NZ$733,742

ARPU (TTM) — Monthly, NZD

ARPU TTM = (trailing 12 months captured revenue / average of 13 month-end active-customer counts) / 12. Source: fct_kogan_mobile_nz_payments_captured (State=CAPTURED).

New Activations by Month

New Activations by Quarter

Activations = distinct mobile numbers whose first appearance (MIN ReportDate) falls in the period. The latest period is partial up to 24 Jun 2026. Source: fct_kogan_mobile_nz_plans.

PORT-INS YESTERDAY

9 -100.0%

LY: 24,726

Top TY: Spark · LY: Spark

PORT-INS MTD

5,390 -98.9%

LY: 486,483

Top TY: One NZ · LY: One NZ

PORT-INS FYTD

4,257,629 -79.4%

LY: 20,691,935

Top TY: One NZ · LY: One NZ

PORT-INS LIFETIME

203,619,676

Top: 2degrees

Excludes records with blank/unknown provider

Port-Ins by Previous Provider (Lifetime)

Monthly Port-Ins by Previous Provider (last 24 months)

Port-Ins MTD: TY vs LY by Previous Provider

Port-Ins FYTD: TY vs LY by Previous Provider

Port-Ins MTD by Previous Provider (TY vs LY)

Previous Provider	TY	LY	YoY
One NZ	1,645	136,623	-98.8%
2degrees	933	111,904	-99.2%
Spark	1,071	100,501	-98.9%
Skinny	1,227	71,497	-98.3%
2degrees NextGen Mobile	40	17,630	-99.8%
Warehouse	116	12,984	-99.1%
Mighty Mobile	148	11,370	-98.7%
MyRepublic Mobile	37	6,193	-99.4%
Mercury Mobile	39	4,615	-99.2%
Contact Mobile	54	4,126	-98.7%
Megatel	0	3,103	-100.0%
Kiwi Mobile	14	2,749	-99.5%
Nova Energy Mobile	7	2,247	-99.7%
Slingshot NextGen Mobile	25	941	-97.3%
Zeronet Mobile	18	0	-

Port-Ins FYTD by Previous Provider (TY vs LY)

Previous Provider	TY	LY	YoY
One NZ	1,380,359	6,967,529	-80.2%
2degrees	920,169	4,344,336	-78.8%
Spark	823,181	3,769,440	-78.2%
Skinny	575,993	3,209,302	-82.1%
2degrees NextGen Mobile	149,657	566,735	-73.6%
Warehouse	76,504	601,134	-87.3%
Contact Mobile	54,684	258,809	-78.9%
MyRepublic Mobile	42,084	181,447	-76.8%
Mighty Mobile	64,381	156,613	-58.9%
Kiwi Mobile	25,618	165,326	-84.5%
Megatel	31,788	137,564	-76.9%
Slingshot NextGen Mobile	21,447	120,128	-82.1%
Mercury Mobile	34,145	106,503	-67.9%
Orcon Next Generation	6,429	47,442	-86.4%
Nova Energy Mobile	21,225	11,895	+78.4%

Port-OUT (carriers customers leave Kogan Mobile NZ for)

This data is not currently tracked in the NZ data warehouse. The Australian operation has it (fct_kogan_mobile_au_exits.GainingCarrier) but there is no equivalent NZ table or column. Adding port-out tracking would require the NZ telecom vendor feed to expose losing/gaining carrier on deactivation events; raise with the data engineering team.