Kogan Mobile NZ — Daily Sales Report

Wednesday, 24 June 2026  ·  All figures AEST · Gross Sales NZD Inc GST (excl. voucher redemptions)

Yesterday — Wednesday, 24 June 2026

Total Plans
301 -49.0%
LY: 590
Top-Up + Vouchers Bought
TY Top-Up: 269 · VB: 32
Excludes voucher redemptions: 3 (LY 90)
Top-Up Plans (ADYEN)
269 -39.4%
LY: 444
TY New: 11 · Existing: 258
LY New: 30 · Existing: 414
Vouchers Bought
32 -78.1%
LY: 146
TY NZ$1,884 gross
LY NZ$26,523 gross
Gross Sales (Inc GST)
NZ$12,811.49 -65.8%
LY: NZ$37,414.20
TY: TopUp NZ$10,927 + Voucher NZ$1,884
Excludes voucher redemptions: NZ$65 (LY NZ$14,562)

Top-Up Plans by New/Existing + Vouchers Bought

New vs Existing applies to Top-Up plans; Vouchers Bought shown as a separate bar.

Plans Composition (New/Existing) — Top-Up + Vouchers Bought

Voucher Bought N/E split is estimated (see notes).

Voucher Plans Bought (Yesterday): Total

Counted in Total Plans and Gross Sales.

Voucher Plans Redeemed (Yesterday): New vs Existing

Already counted at point of sale (Vouchers Bought). Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 12 Plans by Activity (Yesterday)

Per-plan activity view (may include redemption rows for visualisation). Not the same as Total Plans.

Yesterday TY vs LY: Wednesday, 24 June 2026 vs Tuesday, 24 June 2025

MetricTYLYYoY
Top-Up Plans (ADYEN)269444-39.4%
  New (Top-Up)1130-63.3%
  Existing (Top-Up)258414-37.7%
Vouchers Bought32146-78.1%
  New (Voucher Bought) - count (est.)099-100.0%
  New (Voucher Bought) - gross (est.)NZ$0NZ$17,061-100.0%
  Existing (Voucher Bought) - count (est.)3247-31.9%
  Existing (Voucher Bought) - gross (est.)NZ$1,884NZ$9,462-80.1%
TOTAL PLANS301590-49.0%
Top-Up SalesNZ$10,927NZ$10,891+0.3%
Voucher SalesNZ$1,884NZ$26,523-92.9%
GROSS SALES (Inc GST)NZ$12,811NZ$37,414-65.8%
Voucher Plans Redeemed (excluded)390-96.7%
  Redeemed New061-100.0%
  Redeemed Existing329-89.7%
Voucher Redemption Value (excluded)NZ$65NZ$14,562-99.6%
Vouchers Bought has no native New/Existing split (the buyer is not yet linked to a mobile at point of sale). The N/E count split is derived from the redemption-count N/E ratio; the N/E gross split is derived from the redemption-$ N/E ratio for the same period. Use as approximations only.

Month to Date (to Yesterday) — 2026-06-01 to 2026-06-24 vs LY

Total Plans
14,074 +13.1%
LY: 12,444
Top-Up + Vouchers Bought
TY Top-Up: 11,650 · VB: 2,424
Excludes voucher redemptions: 2,165 (LY 1,908)
Top-Up Plans (ADYEN)
11,650 +20.5%
LY: 9,665
TY New: 620 · Existing: 11,030
LY New: 666 · Existing: 8,999
Vouchers Bought
2,424 -12.8%
LY: 2,779
TY NZ$334,984 gross
LY NZ$486,446 gross
Gross Sales (Inc GST)
NZ$724,315.36 -2.8%
LY: NZ$744,809.52
TY: TopUp NZ$389,331 + Voucher NZ$334,984
Excludes voucher redemptions: NZ$306,282 (LY NZ$290,518)

Active Base — as of 2026-06-24 (latest available snapshot)

Total Active Customers
74,203
Prior month-end (2026-05): 74,181
Total 365-Day Active Plans
61,548
Prior month-end (2026-05): 61,348
Total 30-Day Active Plans
10,548
Prior month-end (2026-05): 10,577
Snapshot As-Of
2026-06-24
Point-in-time totals (not period flows)

Plans Composition: TY vs LY

Top-Up New/Existing + Voucher Bought New/Existing (est.).

Gross Sales (Inc GST): TY vs LY

Source: rpt daily metrics TotalSales (excl. voucher redemptions).

Voucher Plans Bought MTD: New vs Existing — Gross $ (TY vs LY)

TY 2,424 (NZ$334,984) · LY 2,779 (NZ$486,446) · YoY count -12.8% · N/E split derived from redemption-$ ratio (estimate).

Voucher Plans Redeemed MTD: New vs Existing — Total (TY vs LY)

Already counted at point of sale. Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 15 Plans by Activity: TY vs LY (MTD)

MTD Headline Numbers

MetricTYLYYoY
Top-Up Plans (ADYEN)11,6509,665+20.5%
  New (Top-Up)620666-6.9%
  Existing (Top-Up)11,0308,999+22.6%
Vouchers Bought2,4242,779-12.8%
  New (Voucher Bought) - count (est.)1,0772,009-46.4%
  New (Voucher Bought) - gross (est.)NZ$130,106NZ$327,362-60.3%
  Existing (Voucher Bought) - count (est.)1,347770+74.9%
  Existing (Voucher Bought) - gross (est.)NZ$204,878NZ$159,084+28.8%
TOTAL PLANS14,07412,444+13.1%
Top-Up SalesNZ$389,331NZ$258,364+50.7%
Voucher SalesNZ$334,984NZ$486,446-31.1%
GROSS SALES (Inc GST)NZ$724,315NZ$744,810-2.8%
Voucher Plans Redeemed (excluded)2,1651,908+13.5%
  Redeemed New9621,379-30.2%
  Redeemed Existing1,203529+127.4%
Voucher Redemption Value (excluded)NZ$306,282NZ$290,518+5.4%
Vouchers Bought has no native New/Existing split (the buyer is not yet linked to a mobile at point of sale). The N/E count split is derived from the redemption-count N/E ratio; the N/E gross split is derived from the redemption-$ N/E ratio for the same period. Use as approximations only.

Financial Year to Date (to Yesterday) — 2025-07-01 to 2026-06-24 vs LY

Total Plans
254,135 +16.2%
LY: 218,769
Top-Up + Vouchers Bought
TY Top-Up: 174,898 · VB: 79,237
Excludes voucher redemptions: 77,746 (LY 63,779)
Top-Up Plans (ADYEN)
174,898 +17.6%
LY: 148,688
TY New: 11,559 · Existing: 163,339
LY New: 10,287 · Existing: 138,401
Vouchers Bought
79,237 +13.1%
LY: 70,081
TY NZ$12,171,709 gross
LY NZ$10,512,350 gross
Gross Sales (Inc GST)
NZ$19,100,095.23 +18.1%
LY: NZ$16,170,811.93
TY: TopUp NZ$6,928,386 + Voucher NZ$12,171,709
Excludes voucher redemptions: NZ$12,094,329 (LY NZ$9,725,438)

Plans Composition: TY vs LY

Top-Up New/Existing + Voucher Bought New/Existing (est.).

Gross Sales (Inc GST): TY vs LY

Source: rpt daily metrics TotalSales (excl. voucher redemptions).

Voucher Plans Bought FYTD: New vs Existing — Gross $ (TY vs LY)

TY 79,237 (NZ$12,171,709) · LY 70,081 (NZ$10,512,350) · YoY count +13.1% · N/E split derived from redemption-$ ratio (estimate).

Voucher Plans Redeemed FYTD: New vs Existing — Total (TY vs LY)

Already counted at point of sale. Excluded from Total Plans and Gross Sales. Matches Looker dashboard 169.

Top 15 Plans by Activity: TY vs LY (FYTD)

FYTD Headline Numbers

MetricTYLYYoY
Top-Up Plans (ADYEN)174,898148,688+17.6%
  New (Top-Up)11,55910,287+12.4%
  Existing (Top-Up)163,339138,401+18.0%
Vouchers Bought79,23770,081+13.1%
  New (Voucher Bought) - count (est.)33,67939,951-15.7%
  New (Voucher Bought) - gross (est.)NZ$4,746,428NZ$5,456,156-13.0%
  Existing (Voucher Bought) - count (est.)45,55830,130+51.2%
  Existing (Voucher Bought) - gross (est.)NZ$7,425,281NZ$5,056,194+46.9%
TOTAL PLANS254,135218,769+16.2%
Top-Up SalesNZ$6,928,386NZ$5,658,462+22.4%
Voucher SalesNZ$12,171,709NZ$10,512,350+15.8%
GROSS SALES (Inc GST)NZ$19,100,095NZ$16,170,812+18.1%
Voucher Plans Redeemed (excluded)77,74663,779+21.9%
  Redeemed New33,04536,358-9.1%
  Redeemed Existing44,70127,421+63.0%
Voucher Redemption Value (excluded)NZ$12,094,329NZ$9,725,438+24.4%
Vouchers Bought has no native New/Existing split (the buyer is not yet linked to a mobile at point of sale). The N/E count split is derived from the redemption-count N/E ratio; the N/E gross split is derived from the redemption-$ N/E ratio for the same period. Use as approximations only.

Summary & Key Takeaways — Wednesday, 24 June 2026

Going well

Needs attention

Active Base — as of 2026-06-24 (latest available snapshot)

Total Active Customers
74,203
Prior month-end (2026-05): 74,181
Total 365-Day Active Plans
61,548
Prior month-end (2026-05): 61,348
Total 30-Day Active Plans
10,548
Prior month-end (2026-05): 10,577
Snapshot As-Of
2026-06-24
Point-in-time totals (not period flows)

Definitions

Total Plans = Top-Up (Adyen) + Vouchers Bought. Gross Sales (Inc GST) = TopupSales + VoucherSales (NZD inc GST). Voucher redemptions are tracked separately and excluded from both Total Plans and Gross Sales to avoid double counting.

Trends — Active Customers & Plans

Total Active Customers (Monthly EOM)

Total Active Customers (Quarterly EOQ)

365-Day Active Plans (Monthly EOM)

30-Day Active Plans (Monthly EOM)

Monthly Revenue (NZD Inc GST) — Last 36 Months: Auto-Renew (Top-Up) + Vouchers

Source: production_rpt_verticals.rpt_kogan_mobile_nz_daily_metrics. Auto-Renew (Top-Up) = column TopupSales; Voucher = column VoucherSales. Total here matches the report's Gross Sales (Inc GST) definition (excludes voucher redemptions). The current month (2026-06 (MTD to 24 Jun 2026)) is month-to-date up to 24 Jun 2026.
MonthAuto-Renew (Top-Up)Voucher SalesTotal (Gross Sales Inc GST)
2023-07NZ$275,502NZ$50,745NZ$326,247
2023-08NZ$358,329NZ$1,193,962NZ$1,552,292
2023-09NZ$524,282NZ$52,585NZ$576,867
2023-10NZ$298,786NZ$348,250NZ$647,036
2023-11NZ$327,911NZ$2,449,920NZ$2,777,831
2023-12NZ$476,659NZ$619,745NZ$1,096,404
2024-01NZ$444,151NZ$433,160NZ$877,311
2024-02NZ$298,573NZ$78,350NZ$376,923
2024-03NZ$315,040NZ$720,910NZ$1,035,950
2024-04NZ$330,744NZ$136,675NZ$467,420
2024-05NZ$344,831NZ$43,040NZ$387,871
2024-06NZ$320,288NZ$49,050NZ$369,338
2024-07NZ$306,585NZ$46,065NZ$352,650
2024-08NZ$444,162NZ$1,317,760NZ$1,761,922
2024-09NZ$511,495NZ$643,266NZ$1,154,761
2024-10NZ$352,341NZ$514,250NZ$866,591
2024-11NZ$629,834NZ$3,651,275NZ$4,281,109
2024-12NZ$830,718NZ$980,368NZ$1,811,086
2025-01NZ$741,232NZ$706,175NZ$1,447,407
2025-02NZ$336,445NZ$549,760NZ$886,205
2025-03NZ$415,316NZ$1,286,240NZ$1,701,556
2025-04NZ$427,217NZ$66,500NZ$493,717
2025-05NZ$404,753NZ$264,245NZ$668,998
2025-06NZ$322,415NZ$675,200NZ$997,615
2025-07NZ$326,822NZ$174,732NZ$501,554
2025-08NZ$510,975NZ$804,556NZ$1,315,531
2025-09NZ$700,719NZ$400,961NZ$1,101,680
2025-10NZ$445,515NZ$213,189NZ$658,704
2025-11NZ$602,193NZ$5,975,508NZ$6,577,701
2025-12NZ$1,168,892NZ$1,695,489NZ$2,864,381
2026-01NZ$540,784NZ$569,053NZ$1,109,837
2026-02NZ$518,314NZ$161,650NZ$679,964
2026-03NZ$620,240NZ$1,000,098NZ$1,620,338
2026-04NZ$584,496NZ$460,115NZ$1,044,611
2026-05NZ$520,105NZ$381,374NZ$901,479
2026-06 (MTD to 24 Jun 2026)NZ$389,331NZ$334,984NZ$724,315

ARPU (TTM Monthly) — last 36 months

ARPU TTM = (trailing 12 months captured revenue / average of 13 month-end active customers) / 12. Revenue source: fct_kogan_mobile_nz_payments_captured (State=CAPTURED). Latest month is partial to 24 Jun 2026.

Activations (new mobile numbers)

Activations by Month

Activations by Quarter

Current quarter is partial (to 24 Jun 2026).
Port-IN data source: rpt_kogan_mobile_nz_plans.KmnzPortedInProvider (the carrier each customer ported FROM), counted by distinct mobile number on KmnzPortedInDate. Port-OUT is NOT currently tracked in the NZ data warehouse — there is no NZ equivalent of the Australian fct_kogan_mobile_au_exits.GainingCarrier. See the Port-OUT section below.
Port-Ins Yesterday
0 -100.0%
LY: 48
Top TY: — · Top LY: Spark (12)
Port-Ins MTD
486 -44.0%
LY: 868
Top TY: One NZ (140) · Top LY: One NZ (257)
Port-Ins FYTD
17,969 -22.7%
LY: 23,252
Top TY: One NZ (5,927) · Top LY: One NZ (7,708)
Port-Ins Lifetime
95,817
Top: One NZ (26,585)
Excludes records with blank/unknown provider

Port-Ins by Previous Provider (Lifetime)

Top 12 previous carriers by distinct ported-in mobiles.

Monthly Port-Ins by Previous Provider (last 24 months)

Top-5 lifetime carriers + Other (dashed).

Port-Ins MTD: TY vs LY by Previous Provider

Port-Ins FYTD: TY vs LY by Previous Provider

Port-Ins MTD by Previous Provider (TY vs LY)

Previous ProviderTYLYYoY
One NZ140257-45.5%
Spark93170-45.3%
2degrees79183-56.8%
Skinny125131-4.6%
Mighty Mobile1524-37.5%
2degrees NextGen Mobile432-87.5%
Warehouse1019-47.4%
Contact Mobile411-63.6%
Mercury Mobile411-63.6%
MyRepublic Mobile310-70.0%
Nova Energy Mobile36-50.0%
Kiwi Mobile26-66.7%
Megatel07-100.0%
Slingshot NextGen Mobile21+100.0%
Zeronet Mobile10+0.0%

Port-Ins FYTD by Previous Provider (TY vs LY)

Previous ProviderTYLYYoY
One NZ5,9277,708-23.1%
2degrees3,9104,594-14.9%
Spark3,2814,034-18.7%
Skinny2,3743,442-31.0%
2degrees NextGen Mobile606861-29.6%
Warehouse352650-45.8%
Contact Mobile252269-6.3%
Mighty Mobile311209+48.8%
MyRepublic Mobile178218-18.3%
Megatel137198-30.8%
Kiwi Mobile111203-45.3%
Mercury Mobile164120+36.7%
Slingshot NextGen Mobile95122-22.1%
Kiwi Mobile SPID0167-100.0%
Rocket Mobile0165-100.0%

Port-OUT (carriers customers leave Kogan Mobile NZ for)

This data is not currently tracked in the NZ data warehouse. The Australian operation has it (fct_kogan_mobile_au_exits.GainingCarrier) but there is no equivalent NZ table or column. Adding port-out tracking would require the NZ telecom vendor feed to expose losing/gaining carrier on deactivation events; raise with the data engineering team.